InfiNET Marketing

REALTORS, Farming & the Cash Cow or Golden Goose Seldom do we find money growing on trees, a goose laying golden eggs or the proverbial cash cow in our backyard. Many successful REALTORS have the next best thing, a farm that produces real estate transactions year after year. Successful farming in real estate takes commitment, [...]

Cash Back Rewards for Word of Mouth Marketing A recent article by Bloomberg News notes how many retailers are looking to online sales to rescue them from the downturn in the economy and to prop up holiday season sales. One retail consultant believes that it is online sales that will propel the retail  industry out [...]

Herbert Simon was perhaps the first person to articulate the concept of attention economics when he wrote: “…in an information-rich world, the wealth of information means a dearth of something else: a scarcity of whatever it is that information consumes. What information consumes is rather obvious: it consumes the attention of its recipients. Hence a [...]

Facebook Fanatic by the editors of Bottletree Books Facebook Fanatic was, I believe, the first book of any significance on the market about Facebook. The subtitle – Explode Your Popularity, Buzz Your Band and Secure Your Privacy on Facebook should have read – Explode Your Popularity, Buzz Your Brand and Secure Your Privacy on Facebook. [...]